Content Marketing Institute’s Robert Rose has run today an awesome Content Marketing workshop for my company’s marketers. Speaker’s competencies and preparation are visible even if in my opinion each company is a world apart, and customisation of content marketing methodologies and solutions has to be extreme. Had a lunch with Robert. He shared some thoughts on Content Marketing tools and platforms and a few insights on the huge Social Media Conf taking place in San Diego right now. He’s definitely a very entertaining guy.
Oh, and by the way, I am writing all this stuff from my brand new MacBook. Still need to learn how to use the super-small keyboard, but definitely working on it.
Two more days in Rhode Island, then heading to Boston. Love New England. I just feel at home, here.