Some tweets, from yesterday’s event. Including the one where I’ve linked my full presentation.
My presentation at #ThinkContent London @NewsCred #content #contentmarketing #globalcontentstrategy https://t.co/SSXR1Wd8Op
— Giuseppe Caltabiano (@giusec) November 22, 2016
.@giusec Content marketing takes time, it’s not something you do in a couple of months #ThinkContent #socialmedia
— Silvia Cambie (@silviacambie) November 22, 2016
“A year ago I was a marketeer with a lead generation problem” so we adopted #contentmarketing #ThinkContent @giusec pic.twitter.com/pnV00BbByJ
— Katrina Neal (@katrina_neal) November 22, 2016
“Leading but being flexible is the way it works for us”- @giusec #thinkcontent @newscred #contentmarketing #global
— Henrietta Scott (@HenMarketing) November 22, 2016
Going global with #contentmarketing: “create content centrally but allow the countries to fill the gaps. @giusec “ThinkContent
— Laurine F (@OFildeLau) November 22, 2016
It would take 83 #languages to reach 80% of the world @giusec #contentmarketing #ThinkContent #internalcomms
— Silvia Cambie (@silviacambie) November 22, 2016
Taking our content strategy global now far more daunting, but at least we know how daunted we should be 😬 Thanks Giuseppe…#ThinkContent pic.twitter.com/PIxvhxYZFt
— Oliver Mott (@ollymott) November 22, 2016
@giusec : ‘Geo targeted posts are 6x more successful than posts shared globally’ – v relatable for our #EMEA #marketing teams! #ThinkContent
— Chloe Jones (@chloe_jones) November 22, 2016
Before going global, use a pilot. Select a specific country and experiment with #localization. @giusec @SchneiderElec #ThinkContent
— NewsCred (@newscred) November 22, 2016
“Go small, then run” with your #contentmarketing transformation #ThinkContent @giusec pic.twitter.com/ZcCoT2ssEj
— Katrina Neal (@katrina_neal) November 22, 2016
#ThinkContent – The importance of localising content if you're a global brand. pic.twitter.com/k8SQYh8OiW
— Ben Hollom (@benhollom) November 22, 2016
Don’t underestimate challenge of going global, particularly if you work in English-speaking country #ThinkContent @giusec #internalcomms
— Silvia Cambie (@silviacambie) November 22, 2016
@giusec Thanks for a great and inspiring presentation on Going Global with #contentmarketing ! #ThinkContent
— Laurine F (@OFildeLau) November 22, 2016
Great presentation on How to Launch Global Content Marketing Strategy. Thx @giusec https://t.co/UxqQfEH7uf
— Stuart Renshaw (@solihullstu) November 22, 2016
#thinkcontent is now trending in #Londonhttps://t.co/YY0UbnVlYC pic.twitter.com/H84WYIPcjf
— Trendsmap London (@TrendsLondon) November 22, 2016