November travel diaries


Totally jetlagged but hungry like a wolf (only old guys like me can recall the title of a song, here), sitting in a grill in South Rhode Island (not to be confused with North Rhode Island, please) among partying youngsters, eating crab cakes and working on last details of this week meeting.

It will be a great meeting. We will finalise content planning for 2017. One year ago, exactly same time of the year, I was here to introduce content marketing  and put the basis of our strategy with a workshop and with the help of our friends from Newscred. Put it this way: it’s a celebration of our first successful year of content marketing. And I will extensively talk about that in my next 2 speaking sessions in London, Integrated Live and #ThinkContentLondon.

But it’s also the time of US elections. And I hope there will be something else to celebrate, this week.

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