I already wrote about my new podcast – FIR (For Immediate Release) B2B, with @pgillin and @dstrom. Well, here is the summary. And the podcast, in case you have some time for listening B2B content marketing stuff. We flagged down Giuseppe Caltabiano after we saw this story in Contently about Schneider Electric’s B2B content marketing…
Tag: FIR B2B
FIR B2B podcast: How Schneider Electric Builds Content Marketing Around ‘Big Rocks’
My new podcast is live! It’s my interview for FIR (For Immediate Release) B2B, with @pgillin and @dstrom. Had great time answering Paul and David’s questions about Content Marketing in B2B and my 1 year content strategy experience with Schneider Electric.
Content Marketing podcast on FIR B2B
It’s Friday, sunny, 30 degrees, on the edge of a bank holiday and long weekend for almost all Londoners (I represent an exception, since I am working for a global org), and with most of the people I know still in vacation and sending photos and memories from beaches and seas. Instead, I just completed…