After years of being a lonely and grumpy blogger I decided to invite guest bloggers to write on ContentMarketingAcrossBorders. The first three authors that have kindly created custom content – or gave permissions to share existing content – for CMAB are Molly Clarke, Maël Roth and Pam Didner. CMAB is now open to all Global Content…
Tag: Global Content Marketing
Psychology of Design, Content Marketing and Social Media
Really becoming mad with this stuff. The more I read about the topic, the more passionate I become. Applying psychology elements and influence principles to content marketing and social media design (in general: to web design) is probably the most advanced marketing technique I have ever tested. I will talk about the argument in details…
My deck at #CMWorld 2017
The deck of my presentation at CMWorld 2017. And the script, via LinkedIn.
#CMWorld 2017 Speakers
#CMWorld 2017 speakers. All together. In one photo.
Questions to answer before launching a Global Content Marketing Strategy
Brand new post by NewsCred about Global Content Marketing Strategy based on my speech at #ThinkContent London 2016 and my post published at the end of last year. Will definitely reuse part of this material for my presentation at #CMWorld 2017.