Content Marketing and Italy

Just few weeks ago I started a new collaboration with The Story Group/Lifonti & Company, an Italian agency who is literally paying a lot of attention at the content marketing space. I will support them and run their content marketing efforts in Italy. At the same time this collaboration will give me the opportunity to…

SMXL Milan

After 3 years presenting keynotes and content marketing sessions at int’l conferences around the world – Cleveland, NYC, London, Barcelona, Berlin, etc. –  I have finally been invited to present in Milan, Italy. Actually, I haven’t really been invited. I’ve discovered about the conference on the internet. I wrote 2 lines to the organisers. They…

#Amatriciana in London

Trying to list all restaurants in London supporting the #amatriciana aid campaign for survivors of Amatrice and the other small villages of Centre Italy decimated by the Wednesday 6.2 magnitude quake that’s killed at least 280 people to date. Here is what I’ve found so far. We’re donating the full price of every #Amatriciana ordered.…

Moving South for a while

This blog’s editorial board (me) will move from London to Sicily tomorrow, but will still be very operational for a while – until Xmas dinners and drinks will rules. This will be more or less my view from tomorrow on (yes, slightly different from the one here in London, as you can easily imagine).