How #Content Increased the Effectiveness of Our B2B #Marketing by 3x: https://t.co/FfXx6jhPuV by @giusec pic.twitter.com/She2oHpc64 — Contently (@contently) June 24, 2016
Tag: Schneider Electric
My post on Content Strategist
My latest post (about B2B Content Marketing) has just been featured on The Content Strategist.
Sprinklr
Interesting piece from Forbes about Sprinklr, promising social media company. Interesting ’cause I’m directly involved with some the stuff that the article mention… But that’s sometimes what it takes to land an account. Sprinklr nabbed manufacturer Schneider Electric from Salesforce in late 2015 by proving itself more nimble. It got Schneider up and running on…
Mergers that fail
Sometime mergers go well. Other times they fail. The one between SE and Aveva just failed – even before its formal start… See if you can spot from Aveva’s shares when its tie-up with Schneider Electric collapsed https://t.co/XgMYOBUNC9 pic.twitter.com/PspBI8aoDx — fastFT (@fastFT) December 15, 2015