I am so glad that my talk at Integrated Live matched people’s expectation. Next week I’ll slightly change topic and I will talk about going global at NewsCred’s #ThinkContent event. Fantastic talk from @giusec at #IntegratedLive on content marketing. Now questioning what our Big Rock is!#digitalmarketing — Lauren Matless (@Wolirraw) November 16, 2016 @giusec advises…
Tag: content strategy
One Year Ago
One year ago. It was November 2015 when I attended the Conference #ThinkContentLondon. NewsCred’s event in town, the third of a tour that touched NYC, San Francisco and London. I was impressed by the preparation of the speakers – I can still remember the panel discussing media and marketing convergence. Organisation was excellent and location magnificent (now…
Global Content Marketing, work in progress
Starting to build my next post/series of presentations (Newscred’s #ThinkContent London and others, just to mention a few). Topic: how to go global with Content Marketing. In few words, how to move from a central model to a truly global content marketing model? How to secure consistency across all countries when a global content marketing…
Digital Marketing Mag
The draft of my 1st interview with Digital Marketing Magazine for Integrated Live Conference is live! A video interview will follow.
The Top 10 Sessions at Festival of Marketing 2016
Wow. Traackr just included my session in the list of “The Top 10 Sessions at Festival of Marketing 2016“. This is a very cool recognition. And it will put lot of pressure on my preparaton : ) Thank you, Traackr team! Our Top 10 not to be missed sessions at #FoM16 are out ft. @JasonMillerCA…