Ready to go tomorrow with the first of my 2 Marketing Conferences in London (the second in October). Everything is ready for my speech tomorrow at #BrandTLG #MnA #Marketing #Branding #Strategy @ThoughtLeaderGl pic.twitter.com/G6C7rusJ9Q — Giuseppe Caltabiano (@giusec) April 22, 2015
Category: Business
Best Marketing Conferences of 2015
The list of Best Marketing Conferences of 2015, via @NewsCred.
Barclays, adieu
Dear Barclays, I have tried. I have tried desperately to be your customer. I had an endless patience. But now, it’s over. I’ve tried switching Bank. From Lloyds. Three calls. Several tweets. Some DMs. Three appointments. You made the switch so difficult and complex, than I decided to give up. I’ll go to another Bank.…
Brand2Global
While I am preparing my second speech for the 8th Strategic Marketing & Branding Forum, just had a confirmation today of my participation to a third marketing summit this year – the prestigious Brand2Global Conference! The Conference is a its third edition and will take place in London from 29th of Sept to 1st of…
Marketing & Acquisitions
Here is what I presented last week in Italy: Integrated Campaign and Branding Strategy: marketing lessons from one of the major M&As in the energy and technology sectors.